Sea ViewsFrom President and COO, Adam Goldstein

Sea Views Blog with Adam Goldstein

Taylor Swift Shines in Concert onboard Allure – Guest Blog by Betsy O’Rourke

Betsy O'RourkeFour-time Grammy Award-winning artist Taylor Swift rocked the Boardwalk on Allure of the Seas with her stellar performance in the outdoor AquaTheater this past Friday, January 21st in Cozumel, Mexico.  The concert was the first stop of her world tour featuring her biggest hits along with selections from her new album, Speak Now.

The anticipation on the ship all week long was palpable!  Guests onboard participated in Taylor Swift-themed events during the cruise including a Taylor Swift Look  – A – Like Contest, Trivia Contest, Taylor Swift Karaoke and other activities– all for the chance to score concert passes!  In addition, 12 tickets were auctioned off to raise funds for Make A Wish Foundation, raising $8,750.00.  Guests who didn’t get seated in the AquaTheater could watch the live performance in the main theater as well as Studio B, the ice skating theater. 

Several guests dressed up for the occasion, wearing beautiful dresses and hair and make up to mimic Taylor Swift’s signature look with long wavy blond hair and bright red lips. The boardwalk balconies were all filled with fans waving signs and wearing branded t-shirts to show their love for Taylor. Literally everywhere you looked, there were guests dancing and singing along with Taylor as she serenaded the excited crowd.  Two oversized video screens ensured that everyone had a great view of the event.

She wore a beautiful shimmering silver sheath dress and danced across the stage, even going into the audience to hug some fans and express her gratitude for their devotion.  Her lively spirit was contagious, with fans of all ages on their feet cheering wildly with every new song.

Click on the photo to view more pictures of Taylor Swift’s performance onboard Allure!

Click on the photo to view more pictures of Taylor Swift’s performance onboard Allure!

Her management team was a delight to work with and sailed with us for the whole week, entertaining their biggest corporate partners, many of whom had never cruised before. These executives were with companies including Sony, Comcast, Cover Girl and others. By all accounts, they were blown away by Allure of the Seas and the onboard experience and of course, the concert!

If you’re curious as to how it came about that Taylor Swift started her world tour on our ship, all you need to do is meet our Director of PR Tracy Quan. She was the mastermind behind the idea. Literally every area of the ship’s operations was involved in the flawless execution of this very special event. Watch the performance highlights below and share your thoughts with us here or on Facebook.

2 responses to:
“Taylor Swift Shines in Concert onboard Allure – Guest Blog by Betsy O’Rourke”

  1. Shelley Stillman

    We are interested in a cruise to Alaska in Aug or Sept of this year 2011 are there any themed cruises?

    • Adam

      Hello Shelley. You can check out all of our Alaskan cruises here. We hope this helps you out and we look forward to seeing you onboard later this year.

Leave a Reply

Your email address will not be published.

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Close

Connect With us

Tab indicator
Royal Caribbean's avatar
Royal Caribbean@RoyalCaribbean
@FoodLovesMe Please reach out to your travel agency so that they can assist you with a possible upgrade.
Royal Caribbean's avatar
Royal Caribbean@RoyalCaribbean
@FlyAArmy We're very sorry to hear about your luggage. Please contact our luggage department at (800) 256-6649 & they'll help you locate it.
Royal Caribbean's avatar
Royal Caribbean@RoyalCaribbean
@chloe_omeliaR5 The countdown's almost over! Which excursions are you looking forward to most?
Royal Caribbean's avatar
Royal Caribbean@RoyalCaribbean
Ready for a day in Santorini? http://t.co/m04yc3Bopb
Royal Caribbean's avatar
Royal Caribbean@RoyalCaribbean
@judtempleton So soon! Which excursion are you most excited for?
Sit back and enjoy the ride. How are you relaxing this Labor Day?
Kick off the long weekend with warm tropical breezes.

#royalwow photo thanks to chelsea9wilson.
Join CEO Richard Fain and David Pogue now as they reveal how technology on Quantum of the Seas is innovating the vacation experience: http://bit.ly/QuantumOTS
Last week, Quantum of the Seas docked out for the first time, and tomorrow we're revealing exciting details about our newest ship. Watch live at 10am EDT: http://bit.ly/1tuwsK0 http://youtu.be/_6bo3sT_y0U
Need a weekend escape? http://bit.ly/1pbiFXj

Photo thanks to s_marie92.
Dream vacations are our specialty. Book by 8/20 and get up to $200 onboard credit PLUS 50% reduced deposit during our WOW Sale: http://bit.ly/1kJN8LY
Spend more days wearing flippers. http://bit.ly/1nXc1ie
Quantum's first passenger? A 30-foot-tall magenta polar bear created by artist Lawrence Argent. Get a first look at the world-class art collection onboard: http://bit.ly/QuantumArt
It's the final countdown - Quantum of the Seas arrives in the US in 100 days. When will you be sailing on our newest ship? http://bit.ly/1q5daWu

JavaScript and Flash are required to view video content. View the playlist on YouTube.

  • Relax under the palm Relax under the palm trees. #bahamas 22 hours + 26 minutes ago
  • Colorful CocoCay. Colorful CocoCay. 22 hours + 26 minutes ago
  • Where to first? Where to first? 22 hours + 27 minutes ago
  • Welcome to CocoCay, Welcome to CocoCay, Bahamas. 22 hours + 28 minutes ago
  • A private paradise. A private paradise. 1 day + 2 hours ago
  • Our favorite accesso Our favorite accessory. 1 day + 22 hours ago
  • Go and see. Go and see. 1 day + 22 hours ago
  • Let's set sail. Let's set sail. 1 day + 22 hours ago
  • I'm in love... I'm in love... 1 day + 22 hours ago
  • Chill out. Chill out. 1 day + 22 hours ago
  • We live to explore. #greece
  • Ready for a day in #Santorini?
  • Dream today, go tomorrow. #caribbean
  • No worries for miles. #allure
  • Waiting for you. #cococay
  • You can never have too many beach days. #bahamas
  • Close encounters in #StThomas.
  • Just when you thought vacation couldn't get any better. 
#royalwow photo thanks to @jplotzster.
  • Skydiving, now available at sea level. #quantumoftheseas
  • Make your bucket list a reality. #roatan
Out of Office: Never Leave Home Without a Sense of Humor

Tuesday, August 12, 2014 11:32 AM

By Adam Goldstein, President &amp; COO, Royal Caribbean Cruises LTD One of the likely casualties of the rise of online communications is the travel disaster fueled by misinformation or no... Continue Here to Read More…

It’s Not Rocket Science – Keep Your Head in the Game

Thursday, July 31, 2014 9:20 AM

By Adam Goldstein, President &amp; COO, Royal Caribbean Cruises LTD This is intended as the first in a series of relatively easy to accomplish tasks that remarkably few aspiring managers actually... Continue Here to Read More…

Why the Royal Caribbean Brand Continues to Evolve

Monday, July 28, 2014 10:02 AM

By Vicki Freed, SVP of Sales and Trade Support and Service, Royal Caribbean International I asked some of the Royal Caribbean International senior leadership to write a guest blog about the state of... Continue Here to Read More…

My New Responsibilities

Thursday, July 24, 2014 10:37 AM

By Adam Goldstein, President &amp; COO, Royal Caribbean Cruises Ltd. When I took on my new responsibilities a few months ago, I thought it would be very interesting to become a provider of shared... Continue Here to Read More…

Royal Caribbean at the Food & Wine Classic

Monday, July 21, 2014 11:52 AM

By Lisa Lutoff-Perlo, Executive Vice President, Operations, Royal Caribbean International I recently returned from Aspen, Colorado where Royal Caribbean International was the official cruise... Continue Here to Read More…

Have You Cruised on 30 Royal Caribbean Cruise Ships?

Tuesday, July 8, 2014 10:07 AM

By Adam Goldstein, President &amp; COO, Royal Caribbean Cruises Ltd. Less than four months to Quantum of the Seas! As one of my law professors like to say, the “relentless march of the... Continue Here to Read More…

Royal Caribbean Expands Cruise Vacation Offerings in Asia

Wednesday, July 2, 2014 8:30 AM

By Adam Goldstein, President &amp; COO, Royal Caribbean Cruises Ltd. My latest travels brought me back to Asia the week of June 16 – 20.  As always, the pace and energy of the region are... Continue Here to Read More…

Personal Plans for the Second Half of 2014

Thursday, June 26, 2014 9:51 AM

Blog by Adam A quick update on my other doings as the “empty nest” approaches even faster than the delivery of Quantum of the Seas. Our family continues our involvement with many aspects of... Continue Here to Read More…

How Entertainment on Quantum & Anthem Will Transcend Anything You've Seen on Land or Sea

Tuesday, June 24, 2014 4:22 PM

Blog by Lisa Lutoff-Perlo, Executive Vice President, Operations, Royal Caribbean International Hello, everyone.  Last week I had the pleasure of being in Las Vegas where we announced the amazing... Continue Here to Read More…

Catching the Travel Bug: My Explorations through SEED

Friday, June 20, 2014 11:18 AM

Royal Caribbean Cruises Ltd.'s community support efforts often focus on education and social services for underserved youth. Over the years I have written from time to time about my long term... Continue Here to Read More…