Sea ViewsFrom President and COO, Adam Goldstein

Sea Views Blog with Adam Goldstein

The Life of a Royal Caribbean Marketing Intern

Hi my name is Lauren Ledford. This summer I was a social media intern, or “low woman on the totem pole” in the Royal Caribbean International Marketing Department. My various responsibilities included bringing my bosses’ coffee every morning, making copies, and waiting on my superiors hand and foot. I mean that is the job of an intern right?

I am writing to say that all of those common intern preconceptions can be thrown out. Royal Caribbean gives college students, undergraduate and postgraduate an awesome opportunity. The Emerging Leaders program allows these students to not only gain insight into a large global corporation but also to get a look into a company culture that is passionate about their product.

This year the program received a total of 1,500 applicants, 66 of whom were accepted into the program and placed in various departments throughout the organization. The Royal Caribbean intern portal outlines the program requirements and has a list of departments with openings. Human Resources (HR) then places you in a department based on the information on your resume, past experiences and interests.

I’m not here to give a plug to the intern program but to tell you my story: The Life of a Royal Caribbean intern.

Social Media Intern Lauren

I have been lucky enough to grow up in a family full of frequent cruisers. At age 8, I went on my first cruise with my parents and grandparents and upon boarding the ship I was in total shock. It was Royal Caribbean’s Monarch of the Seas (which was a baby compared to Allure and Oasis), but at that time it was the biggest thing I had ever seen. Over the years I continued cruising on several different cruise lines and ships. But, it was that first cruise that will always remain my favorite.

Flash forward to my senior year of college. Summer was just around the corner, and with plans to graduate in December, I knew that I needed to secure one additional internship. From a Google search I discovered that Royal Caribbean offered a summer internship program. I applied and about a month and half later, I received a phone call saying they were interested in my application. After a couple more phone calls and delivering a small assignment I was told that I would be interning with the social media department. A few weeks later with the help of HR, I found roommates that were also summer interns and an apartment.

When I arrived in the office the first day, I was handed a laptop, given an employee badge and walked to my cubicle that had been decorated with a poster welcoming my arrival, (of course this made me feel important). I was introduced to my manager, the Senior Social Media Producer. She was very helpful in welcoming me into the company by setting up “meet and greet” sessions with different team leaders in the department. This provided insights into how they all work together to get things accomplished. My manager wanted to ensure that I was making friends in the office so she delivered four dozen cookies to my desk followed by an email to the entire Marketing Department introducing me and stating if anyone wanted a cookie they needed to visit me.  Who knew that chocolate chip cookies would be such a conversation starter?

As the seven weeks progressed, I was fully engaged in the company. I attended meetings with my team, sat in on conference calls and also got to attend various speaking engagements. I was given different projects throughout the summer that allowed me to work with my managers and other Marketing department colleagues. I also got the opportunity to have lunch with the VP of Digital Marketing, Jeff DeKorte. This meant a lot to me because even though he is busy he made time to sit down and ask questions about what I was interested in and my plans after graduation.  One of my favorite parts of the program was the intern breakfast every other week where speakers from different executive levels of the company spoke to us about how they got to where they are now and shared some interesting stories.  I found these sessions to be truly inspirational.

I spent the summer learning new ways to communicate.  I also learned new words used in Ireland.  For example when one of my roommates asked, “Can you pop the boot?” she was referring to the trunk of my car.  I brushed up on my Spanish since it is commonly spoken in Miami.  I learned that online chat and email are a great way to bug your coworkers with questions, and that the Royal cafeteria has great chicken salad sandwiches. But more importantly, I learned that this company is filled with smart and innovative people that truly care about their brand, employees, crew members and guests.  I don’t know where my path will take me after graduation, but I know that I will always look back and remember how great of an experience this summer truly was.

I encourage you all to challenge yourselves and reach for new experiences because if you never try you will never find out what you are truly capable of. Apply for those jobs or internships with dream companies, travel to a place you have never been before and just discover yourself and the person you want to be. Thank you, Royal Caribbean, for giving me this opportunity.

Leave a Reply

Your email address will not be published.

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>


Connect With us

Tab indicator
Royal Caribbean's avatar
Royal Caribbean@RoyalCaribbean
@darlingdelilah The US has always been one of our strongest markets, and we will continue to aim to exceed the expectations of our guests.
Royal Caribbean's avatar
Royal Caribbean@RoyalCaribbean
@ChloeTrench Please visit for more information regarding the Casino experience onboard. Thank you.
Royal Caribbean's avatar
Royal Caribbean@RoyalCaribbean
@NashBrownsss So exciting! Where to?
Royal Caribbean's avatar
Royal Caribbean@RoyalCaribbean
Istanbul: A city to match the sunset.
Royal Caribbean's avatar
Royal Caribbean@RoyalCaribbean
@ncaula Please DM us with your reservation number and contact information. Thank you.
Explore even more of the world. See where your favorite ship is sailing from in 2015.
When are you constantly moving, but always in the same place? 
Next step in building #QuantumOfTheSeas: putting the azipods into place.
Countdown to November: Today the final block of #QuantumOfTheSeas was moved into place. 
You've got questions, he's got answers. CEO Adam Goldstein is hosting a Google hangout today at 1:30 / 12:30 CST to talk about Quantum dining: 
Watch Adam Goldstein and Moderator Colleen McDaniel as they answer questions and discuss the latest innovations coming to Quantum of the Seas
Get a taste of our next Quantum reveal. Stay tuned for an exciting announcement next week.
Disembark to a new world. #norway  
So much more to explore.  #stmaarten  
The options are endless.  #allureoftheseas  

JavaScript and Flash are required to view video content. View the playlist on YouTube.

  • A taste of the Medit A taste of the Mediterranean. The Greek farro salad at Michael's Genuine Pub is made from the freshest ingredients available. ... 16 hours + 23 minutes ago
  • The banana toffee pa The banana toffee panini. Simple, sweet, sublime. Enjoy it this November at Michael's Genuine Pub. #MGPUB #quantumoftheseas ... 16 hours + 23 minutes ago
  • The ultimate comfort The ultimate comfort food: thick-cut potato chips with pan-fried onion dip pairs perfectly with Michael’s Genuine Home Brew. ... 16 hours + 23 minutes ago
  • Love 150 Central Par Love 150 Central Park? We're partnering with Michael Schwartz again to create his newest restaurant onboard Quantum of the ... 16 hours + 27 minutes ago
  • See every shade of b See every shade of blue. #caribbean 1 day + 11 hours ago
  • See you soon. #oasis See you soon. #oasisoftheseas #cruise 1 day + 13 hours ago
  • Cool your feet in Du Cool your feet in Dunn's River Falls in Jamaica. 1 day + 15 hours ago
  • Crystal Clear Water, Crystal Clear Water, Bahamas. 1 day + 19 hours ago
  • Glass Window Bridge Glass Window Bridge in Eleuthera, Bahamas. Where the the Atlantic meets the Caribbean. 2 days + 16 hours ago
  • Atlantis, Paradise I Atlantis, Paradise Island, Bahamas. 2 days + 16 hours ago
  • A taste of the Mediterranean. The Greek farro salad at Michael's Genuine Pub, made from the freshest ingredients available. (Follow the link in our profile to see the full menu.)
  • The ultimate comfort food: thick-cut potato chips with pan-fried onion dip. Coming this November to Michael's Genuine Pub onboard Quantum of the Seas. (Link to full menu in our profile.)
  • Love 150 Central Park? We're partnering with Michael Schwartz again to create his newest restaurant onboard Quantum of the Seas. All this week we're giving you a sneak peek of the menu (or follow the
  • When are you constantly moving, but always in the same place?
  • Your chance to be the captain.
  • Skip along the tree tops in St. Maarten.
  • Not to be missed in Labadee: speeding 30 mph down the Santa Maria Mountain on our Dragon's Tail coaster.
  • We're one step closer to Quantum's maiden voyage. The construction team at Meyer Werft
 in Papenburg, Germany has moved her azipods into place.
  • See CocoCay by kayak (and check in this weekend for our favorite adventures in Labadee and St. Maarten, too).
  • Freedom and Navigator docked in Cozumel, Mexico. (Image thanks to @nt1129)
Quantum Class Ships: Empowering Guests to Take Full Control of Their Dining Experience

Thursday, April 10, 2014 2:14 PM

Hi everyone. I’m excited to begin our Quantum of the Seas blog series by sharing details about a new approach to dining at sea onboard Royal Caribbean International’s Quantum Class ships. Our... Continue Here to Read More…

How to Connect with a Colleague When You Have Conflicting Interests

Monday, March 10, 2014 10:11 AM

We are not all the same.  Not in life and not in business.  As a consequence, maintaining a healthy perspective on differences among people is a critical success factor in a business career. Some... Continue Here to Read More…

Humorous Travel Stories

Wednesday, February 19, 2014 3:30 PM

It might be my impending trip to Shanghai for dinner with four red eye flights in five nights.  I want to believe this will be tolerable.  So I find myself thinking of some of the humorous things I... Continue Here to Read More…

Why We Needed Bumper Cars to Go Head to Head

Friday, February 14, 2014 1:56 PM

Guest post by Nick Weir I’m Nick Weir, the Vice President of Entertainment at Royal Caribbean International.  As usual we’ve been hard at work and are very focused on Quantum of the Seas in... Continue Here to Read More…

She’s Back…Navigator of the Seas Emerges After Massive Makeover

Friday, February 7, 2014 6:20 PM

Guest blog by Lisa Lutoff-Perlo It’s a very exciting week for us here at Royal Caribbean International. After spending a month in drydock, we’re pleased to announce Navigator of the Seas is... Continue Here to Read More…

Productivity Hacks: Build a Great Team at Work and at Home

Wednesday, January 22, 2014 12:35 PM

When you live at the outer limits of multitasking, you never feel productive enough. So it’s nice of LinkedIn to assign a topic on the premise that I am in fact productive. Time is the scarce... Continue Here to Read More…

Why Project Radiance Didn’t Turn Out as Planned

Monday, January 13, 2014 3:00 PM

A reader recently asked if there was a time where I did something and it didn’t turn out the way I wanted it to, and what I did after that.  There are probably many relevant examples, but the one... Continue Here to Read More…

The Importance of Shipyard Visits

Monday, January 6, 2014 5:59 PM

Recently I visited both shipyards that are currently building ships for Royal Caribbean International.  First I traveled to Meyer Werft in Papenburg, Germany (builders of Quantum of the Seas,... Continue Here to Read More…

Looking Forward to 2014

Tuesday, December 31, 2013 12:17 PM

Happy New Year to all of our loyal readers and especially to our loyal Royal Caribbean cruisers.  As we head from one intense year in the cruise industry to the next, I would like to express my... Continue Here to Read More…

A Thanksgiving Weekend With Royal Caribbean: Guest Post by Michael Poole

Friday, December 20, 2013 5:24 PM

Michael Poole is a long-time Royal Caribbean International cruiser. He follows us on Twitter at @RoyalCaribbean, where we love seeing him and his brother chime in in response to our updates. Last... Continue Here to Read More…