New Samba Grill Restaurant to Debut on Allure of the Seas!

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Almost every business day is interesting, but not all days are created equal when it comes to the blog.  Some days are more confidential than others.  This is the time of the year when we finalize our business plan for the next year, and there isn’t anything I can blog about on that.  At all times there are projects underway that may or may not come to fruition.  If they are going to happen, we generally go public with a press release followed by a blog entry while other communication efforts unfurl.  Prior to that, there is nothing I can write about the initiative.  So, if I’m not writing about new news there are two main possibilities: i) nothing is happening; ii) something is happening.

One thing happened the other day that was notable.  We got to participate in a taste test luncheon of the new Samba Grill restaurant that will debut on Allure of the Seas.  That was a major Wow, and I don’t even eat red meat! I’ve been to churrascaria restaurants over the years – I’m still feeling full from the first one I ever ate at in Brasilia in 1984 – but not to one with the quality we experienced in our test kitchen.  While I did not sample the various cuts of sirloin and Filet Mignon, there was plenty for me starting with the fabulous appetizers and continuing through skewers of salmon, shrimp, and chicken before concluding with a selection of tasty desserts.  The advance bookings for Samba Grill are behind only those of Chops Grille and Giovanni’s Table, even though we really haven’t marketed the new concept beyond the press release.  This will be an excellent addition to Allure of the Seas.

We’re going to combine two of my passions on the December 12th.  Allure of the Seas cruise – running and cruising.  With the help of numerous interested parties, we are offering the opportunity to do an actual 5K run/walk race in St. Maarten on Thursday, December 16th.  In addition to the race, there will be fun runs and instruction both onboard and in Nassau and St. Thomas opportunities to meet high profile racing athletes, and more.  Unfortunately, I cannot take the whole cruise, but I am hoping to run the race.

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