Perched along Croatia’s scenic Dalmatian Coast, Zadar is a fascinating blend of ancient history, artistic flair and coastal charm. With Roman ruins, medieval churches and a contemporary sea organ that plays music using ocean waves, this city is anything but ordinary. And when it comes to shopping, Zadar offers just as much variety. From locally made olive oils and wines to intricate lace and art inspired by centuries-old traditions, there’s no shortage of meaningful keepsakes to take home.
Whether you're spending a leisurely afternoon wandering the cobbled streets of the Old Town or enjoying a shore excursion with free time for browsing, here are 10 unforgettable Zadar souvenirs you’ll want to look out for.
1. Maraschino Liqueur
One of Zadar’s most famous exports, Maraschino is a cherry liqueur with a sweet, slightly bitter flavor that dates back to the 16th century. It’s made using Marasca cherries native to the region and was once a favorite of European royalty.
You can find Maraschino in elegant glass bottles at shops around the city, including specialty wine and spirits stores. It’s a sophisticated souvenir that tells the story of Zadar’s long-standing tradition of distilling.
2. Sea-Themed Jewelry
With its close connection to the Adriatic, it’s no surprise that many Zadar artisans incorporate shells, coral and sea glass into their designs. Local jewelers craft delicate necklaces and earrings that reflect the coastal essence of the city.
These handmade pieces make beautiful gifts—or keepsakes to remind you of the turquoise waters and stunning sunsets Zadar is known for.
3. Handmade Croatian Lace
Although the island of Pag is most famous for its lace, you’ll find a wide selection of this delicate craft in shops throughout Zadar. Pag lace is made entirely by hand, without a stencil and has been passed down through generations.
Smaller items like bookmarks, coasters or framed lace motifs are easy to pack and make lovely, culturally significant souvenirs.
4. Olive Oil from the Zadar Hinterland
Croatia’s sun-soaked coastal regions are ideal for olive growing and Zadar is no exception. The nearby hinterlands produce some of the finest extra virgin olive oil in the country, known for its smooth, fruity flavor.
You can purchase locally bottled olive oil at gourmet shops and markets—some even include infused varieties with garlic, basil or rosemary for a Mediterranean twist.
5. Fig and Citrus Delicacies
Zadar’s mild climate is perfect for fig and citrus trees and local producers have turned these fruits into mouthwatering jams, honeys and candied treats. Fig cake (known as smokvenjak) is a popular traditional snack made from dried figs and almonds.
Markets and small food boutiques sell these sweet souvenirs in ready-to-gift packaging. Pair them with a bottle of Maraschino for a delicious taste of Zadar.
6. Croatian Lavender Products
Like other parts of Dalmatia, Zadar offers an array of lavender-based products—from sachets and oils to soaps and bath salts. You’ll find them in open-air markets and boutique shops, often presented in charming hand-sewn pouches or decorative bottles.
Lavender souvenirs are light, fragrant and perfect for self-care or gift-giving.
7. Art and Photography of the Sea Organ & Greeting to the Sun
Two of Zadar’s most unique modern attractions are the Sea Organ and the Greeting to the Sun—interactive installations that combine sound, light and nature. Many local artists have turned these into beautiful visual souvenirs, such as prints, postcards and canvas art.
Pick up a piece from a street artist or local gallery to capture the modern soul of Zadar alongside its ancient spirit.
8. Traditional Croatian Ceramics
From painted bowls and tiles to rustic mugs and platters, ceramic artistry is alive and well in Zadar. Many pieces feature coastal colors—blues, whites and sandy neutrals—and motifs inspired by Dalmatian folklore.
Some ceramic shops even let you watch the artisans at work, adding an extra layer of appreciation to your purchase.
9. Croatian Wines
Zadar’s surrounding region is home to small vineyards that produce exceptional wines. Look for varietals like Debit (a crisp white) and Plavac Mali (a bold red) that are characteristic of this part of Dalmatia.
Wine shops in Zadar offer tastings and travel-friendly bottles—ideal for enjoying a taste of Croatia long after your trip.
10. Wooden Toys and Folk Crafts
For a more playful or rustic souvenir, consider wooden toys carved in traditional Croatian styles, often painted in bright colors. These nostalgic crafts, along with hand-painted ornaments and carved kitchenware, can be found in artisan shops and outdoor stalls throughout the Old Town.
They're especially great for families or anyone who appreciates timeless handmade items.
Shopping Excursions in Zadar
If you're visiting Zadar as part of a cruise itinerary, shore excursions often include free time to shop and explore the Old Town. One standout experience is:
- Historic Zadar Walking Tour
- Journey through thousands of years of history on a guided walk past Roman ruins, Venetian architecture and iconic churches like St. Donatus. After the tour, enjoy free time to browse Zadar’s shops for local crafts, foods and artisan souvenirs before heading back to the port.
What to Buy in Zadar?
If you're wondering what to buy in Zadar, consider items like Maraschino liqueur, handmade Pag lace, Dalmatian olive oil and traditional ceramics, all of which reflect the region’s rich heritage and coastal charm. Other top Zadar souvenirs include lavender sachets, fig and citrus treats, sea-inspired jewelry and artwork of the Sea Organ and Greeting to the Sun. For wine lovers, a bottle of Croatian wine makes a perfect gift—or the perfect way to relive your time in Zadar with every sip.
Keep Exploring Croatia
Want to learn more about the adventures in Zadar that await you? Check out these guides:
/overview/scenic-panorama-view-historic-town-perast-famous-bay-kotor.jpg?$800x450$)
