As one of the most visited islands in the Caribbean, Aruba has something for everyone — from adventure seekers to those simply looking for a peaceful escape. Whether you’re planning a vacation or just curious about what makes this island special, here are 10 things Aruba is known for that make it a must-visit destination.
1. White-Sand Beaches
When it comes to pristine, white-sand beaches, Aruba stands out as one of the best destinations in the Caribbean. Eagle Beach, often ranked among the world’s most beautiful beaches, is known for its powdery sand, gentle waves and iconic Divi-Divi trees. Palm Beach, another popular spot, offers crystal-clear waters and a lively atmosphere with water sports, beach bars and luxury resorts. Whether you’re looking to relax, swim or engage in water sports, Aruba’s beaches provide a perfect setting.
2. Year-Round Sunshine
Aruba’s nickname, “One Happy Island,” is due in part to its perfect weather. With over 300 days of sunshine per year, Aruba enjoys a dry climate that is rare in the Caribbean, making it an ideal destination for travelers looking to escape colder climates. Aruba’s location outside the hurricane belt also means visitors can enjoy the island’s outdoor activities without the worry of storms — even during the Caribbean’s hurricane season.
3. Arikok National Park
Covering nearly 20% of the island, Arikok National Park is one of the most stunning natural areas in Aruba. This park offers visitors a chance to explore Aruba’s rugged terrain, including volcanic hills, cacti-filled landscapes and hidden beaches. One of the park’s most famous spots is the Natural Pool (Conchi) — a natural swimming hole surrounded by rocks. Visitors can also explore the Quadirikiri Cave, known for its bat population and sunlight streaming through natural openings in the cave ceiling. Adventurous visitors can hike, go off-roading or simply enjoy the park’s scenic beauty.
4. Diverse Marine Life & Water Sports
Aruba is famous for its crystal-clear waters, making it a prime destination for snorkeling and scuba diving. The island’s coral reefs are teeming with marine life, including colorful fish, sea turtles and rays. One of the best-known dive sites is the wreck of the SS Antilla, a sunken German cargo ship that has become a haven for divers and marine life alike. Water sports enthusiasts can enjoy windsurfing, kite surfing and paddleboarding along the island’s shores, particularly in places like Hadicurari Beach and Boca Grandi.
5. Colorful Capital of Oranjestad
Aruba’s capital, Oranjestad, is a vibrant and charming city known for its colorful Dutch colonial architecture. The pastel-colored buildings lining the streets of Oranjestad offer a picturesque backdrop for shopping, dining and exploring. Visitors can stroll through the city’s historic downtown, visit local museums such as the Aruba Historical Museum and enjoy waterfront dining with stunning views of the harbor. Oranjestad also boasts a range of boutiques and luxury stores, making it a shopper’s paradise.
6. Friendly Locals & Vibrant Culture
Aruba is commonly known for is its warm, friendly locals. The island’s rich cultural heritage reflects a blend of influences from its native Arawak roots to Dutch, Spanish and African traditions. Festivals, music and dance are central to Aruba’s culture. Visitors can experience this through annual events like the Aruba Carnival and the Bon Bini Festival. Aruba’s locals are always ready to share their island with a smile and their warmth and hospitality are a key part of the island’s appeal.
7. Aloe Vera Industry
Aruba is home to a thriving aloe vera industry and the plant plays an essential role in the island’s economy. The Aruba Aloe Factory and Museum is a must-visit for those interested in learning more about the history and production of aloe vera. The factory offers guided tours that provide insights into the cultivation, harvesting and processing of aloe into skin care products. Visitors can also sample and purchase high-quality aloe products, which are known for their healing and moisturizing properties.
8. Luxury Resorts & Casinos
For those seeking a luxurious vacation, Aruba is home to world-class resorts and casinos. Many of the island’s top resorts are located along Palm Beach, offering beachfront access, upscale amenities and on-site casinos for those who enjoy a bit of gambling. Visitors can try their luck at games like poker, blackjack and roulette or enjoy the island’s vibrant nightlife scene, which includes beach clubs, bars and fine dining options.
9. Butterfly Farm
The Butterfly Farm in Aruba is a peaceful retreat, where visitors can walk among hundreds of exotic butterflies. The farm provides guided tours, offering insight into the life cycle of butterflies and the importance of their conservation. It’s a relaxing spot where both kids and adults can marvel at the beauty of these delicate creatures while learning about their fascinating biology.
10. Natural Bridges & Formations
Aruba is known for its unique geological features, particularly its natural bridges. The most famous of these was the Natural Bridge at Andicuri, which collapsed in 2005, but is still a popular site for visitors to see its remnants. Smaller natural bridges and rock formations, like the Natural Baby Bridge, continue to attract tourists. These formations, created by the relentless power of waves crashing against limestone, offer magnificent views and a chance to explore Aruba’s rugged coastal landscapes.
What is Aruba Known For?
Aruba is known for its stunning white-sand beaches, year-round sunshine and vibrant culture. Visitors can explore the island’s rich marine life through snorkeling and diving, hike through the rugged terrain of Arikok National Park and discover the charming streets of Oranjestad. Aruba’s warm locals, world-class resorts and fascinating aloe vera industry all contribute to its appeal as a top Caribbean destination. Whether you’re seeking adventure or relaxation, the things Aruba is known for promise an unforgettable experience.
