Florence is a city that feels like walking through an open-air museum. As the birthplace of the Renaissance, it dazzles visitors with stunning art, historic architecture and an undeniable sense of Italian elegance. But, beyond its iconic cathedrals and galleries, Florence is also a shopper’s paradise, offering unique souvenirs that capture the city’s rich culture and timeless charm.
If you're wondering what to buy in Florence, here are 10 must-have items to bring home as keepsakes or gifts.
1. Italian Leather Goods
Florence is famous for its high-quality leather. From bags and belts to wallets and jackets, leather products are among the most sought-after Florence souvenirs. Head to the San Lorenzo Leather Market or the Santa Croce district to find handmade pieces crafted using traditional techniques.
2. Gold Jewelry From Ponte Vecchio
The historic Ponte Vecchio bridge is lined with jewelry shops offering exquisite gold pieces. Whether you choose a delicate bracelet or a bold statement necklace, gold jewelry from Florence makes for a luxurious and timeless souvenir.
3. Florentine Paper & Stationery
Florence has a long-standing tradition of paper-making. Look for beautifully hand-marbled paper, journals and stationery at artisan shops like Il Papiro. These elegant items reflect the city’s artistic heritage and make thoughtful gifts.
4. Ceramics From Tuscany
Colorful, hand-painted ceramics featuring traditional Tuscan patterns are a favorite among visitors. You’ll find plates, bowls and tiles adorned with bright floral and fruit motifs — perfect for adding a touch of Italy to your home.
5. Olive Oil & Balsamic Vinegar
No trip to Tuscany is complete without sampling its culinary delights. Premium olive oil and aged balsamic vinegar are not only delicious, but also practical souvenirs. Many shops offer beautifully-packaged bottles ideal for gifting.
6. Italian Fashion & Accessories
Florence is home to some of Italy’s top fashion brands. Beyond luxury boutiques, you’ll also find local designers offering unique clothing, shoes and accessories. Look for artisanal scarves, leather shoes and stylish sunglasses to elevate your wardrobe.
7. Wine From the Chianti Region
Bringing home a bottle of Chianti Classico is like bottling up a piece of Tuscany. Many local shops offer wine tastings, making it easy to select a bottle that suits your taste. For an extra special gift, consider a bottle with a hand-painted label.
8. Handcrafted Perfumes
For a truly unique Florence souvenir, visit an artisan perfumery, such as Officina Profumo-Farmaceutica di Santa Maria Novella. Established in 1221, this historic pharmacy creates luxurious, handcrafted fragrances and bath products.
9. Artisan Chocolates & Cantucci Biscuits
Florence’s sweet side is best experienced through its artisan chocolates and cantucci — traditional almond biscuits often enjoyed with a glass of Vin Santo dessert wine. These treats are delicious reminders of your Italian adventure.
10. Art Prints & Renaissance Reproductions
Bring home a piece of Florence’s artistic legacy with prints of Renaissance masterpieces or small-scale reproductions of famous sculptures. Galleries and museum shops offer high-quality prints that make for stunning home décor.
Discover Shopping Excursions in Florence
Complement your shopping spree with these enriching shore excursions that highlight the best of Florence and its surroundings:
- A Taste of Florence
- Embark on a guided walking tour through Florence’s most iconic landmarks, including Piazza del Duomo and Piazza della Signoria. Afterwards, enjoy two hours of free time to explore artisan boutiques, leather markets and local cafés at your own pace.
- Architectural Wonder: Pisa Guided Tour & Leaning Tower Climb
- Take a scenic journey to the legendary Leaning Tower of Pisa. This tour includes a guided exploration of the Piazza dei Miracoli, a climb to the top of the tower for panoramic views and free time to browse local shops for Pisa and Tuscany-inspired souvenirs.
What to Buy in Florence?
When deciding what to buy in Florence, opt for items that reflect the city’s craftsmanship and rich cultural heritage. Timeless choices like leather goods, gold jewelry and Florentine paper showcase the artisanal traditions that Florence is known for. Culinary delights such as olive oil, Chianti wine and cantucci biscuits let you savor the flavors of Tuscany long after your trip. Whether you’re seeking elegant gifts or meaningful keepsakes, these Florence souvenirs will ensure your memories of the Renaissance city stay with you forever.
For more inspiration on planning your trip, explore these helpful guides on what Florence is known for and the best time to visit Florence.
